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Hodag: The Legendary, Ugly, Smelly Beast of Wisconsin

Poppycock

Carrie Poppy

September 30, 2013

hodag statue

Three things can kill a hodag: dynamite, chloroform, and lemons. If you see one, you are advised to keep any all-white bulldogs away (that’s all a hodag eats) and call your local fire department or animal control. If you decide to try to kill a hodag yourself, the risk is all on you.

hodag artwork

Of course, this all won’t come up unless you visit Rhinelander, a town in the “North Woods” area of Wisconsin, sixty miles from Wausau. Rhinelander is home to about 8,000 people, and has been the commercial hub of its county since it was first made accessible by railroad in 1882.1 Which is to say, it’s got a bar at every corner and at least three places to buy cheese. But if you drive down Rhinelander’s country highway, you might not notice the beautiful trees and houses with huge summer porches, especially if you are easily distracted by dog-eating monsters.

author with hodag statue

A trip from the local supermarket to the library means passing at least one statue of a hodag—a creature allegedly made up of a frog’s head; an elephant’s face (not head, face); short, stout legs; a spiky, dinosaur-ish back; and a long tail, topped off with one final hook-of-death.2 The creature weighs in at about 265 pounds.3 Perhaps that was a lot when the hodag was first allegedly spotted, caught, and killed, in 1893.4 Today, it’s only sixty-nine pounds heavier than the average Milwaukee man.5 The most awkward part of meeting a hodag might not be the inevitable murder, but the obligatory act of consoling him about his being really, really ugly. According to legend, “the Hodag is fully aware of his upsetting appearance, and is given to frequent fits of bitter weeping.”6 (Every mention of the hodag seems to refer to him in the masculine, perhaps contributing to its apparent population decline). He also smells like dead buzzards and skunks.7

One Eugene Shepard was the first person to catch and kill a hodag, blowing him up with dynamite (seems like the thing to do). He was lucky enough to round up the second hodag ever captured as well; this one had to be anesthetized and slowly killed, using chloroform. The hodag is also said to be killed instantly by lemons,8 which seems like an easier route, but apparently chloroform and dynamite were more popular at the time.9

hodag reenactment photo

Once the timber-cruiser-turned-monster-poacher had nabbed his prey, he showcased the dead hodag at the Wausau and Atigo County Fairs,10 and in his home, where he charged ten cents for people to hear the story of its capture, while the corpse lay on display in a suspiciously darkened room.11,12 The figure was actually wooden and fitted with bull’s horns. To make the carving more believable, Shepard had rigged it with wires to jar the effigy into motion, while his sons growled and moaned from the next room.13 Apparently, they were convincing; visitors ran in horror. Soon, people started getting suspicious, and the Smithsonian Institute announced plans to go visit Shepard and inspect the hodag’s remains. Shepard had a quick change of heart and admitted that the entire story and attendant business had been a prank.14

author with guitar hodag

That wasn’t the first time Shepard had pulled the wool over his neighbors’ eyes. When he owned and ran a resort in Star Lake, near Rhinelander, he was known to carve wooden fish and rig them with wires to make them jump, tempting guests to stay longer and fish.15 When I spoke to Rhinelander’s mayor, Richard Johns, about Shepard’s reputation around town, he thought for a moment.

“Well,” he said, “He was... quite a man in regards to the BS-ing going on.”

Even though Shepard came clean about having created the hodag hoax, Rhinelander residents remain faithful to the creature: Rhinelander High School sports the hodag as its mascot, hodag merchandise can be found at any craft fair (my hodag, built out of painted rocks, is from the first annual Rhinelander Potato Fest), and every November, the town gathers in hodag attire for the Hodags on Parade soiree. Not to mention the statues: Lumberjack Hodag, Guitar-playing Hodag, Shards of Glass Hodag (the least pleasant to ride), the nearly inexplicable Camouflage Hodag, and more.

author with camo hodag

Mayor Johns, who has lived in hodag country all his life, says true believers are rare these days.

“I’m sure there’s a few of them around,” he said. “It has a way of coming back and going away, depending on the population.”

I asked him how the hodag still impacts Rhinelander, more than a hundred years since it was declared a hoax.

“I think the hodag is something that should be taken care of in the city as long as I'm here,” he says. “I promote it as much as I can.”


1 The Northwoods River News, “About Us,” 2013. Retrieved September 8, 2013. http://www.rivernewsonline.com/main.asp?SectionID=13&SubSectionID=101&ArticleID=12

2 Tryon H, “Fearsome Critters,” pg. 23, Idlewild Press, 1939. http://www.lumberwoods.com/hodag1.htm

3 Eau Claire Telegram, “Lumbering in Chippewa Valley,” February 2, 1916. Catalogued by the Wisconsin Historical Society. Retrieved September 8, 2013. http://www.wisconsinhistory.org/wlhba/articleView.asp?pg=49&orderby=&id=6036&pn=1&key=&cy=

4 Hilgenberg H, “In Search of the Hodag,” Curb Magazine, University of Wisconsin, 2004. Retrieved digitally September 8, 2013. http://web.archive.org/web/20081205011925/http://www.journalism.wisc.edu/j417/fall04/Leisure/Articles/hodagprint.htm

5 city-data.com, “Milwaukee County, Wisconsin.” Retrieved September 8, 2013. http://www.city-data.com/county/Milwaukee_County-WI.html

6 Eau Claire Telegram, “Lumbering in Chippewa Valley,” February 2, 1916. Catalogued by the Wisconsin Historical Society. Retrieved September 8, 2013. http://www.wisconsinhistory.org/wlhba/articleView.asp?pg=49&orderby=&id=6036&pn=1&key=&cy=

7 McCann D, “Shepard's tale of beast made Rhinelander Hodag Country.” Journal Sentinel, 1998. Retrieved September 8, 2013. http://www.wisconsinosity.com/Oneida/shepards_tale_of_beast_made_rhin.htm

8 The Northwoods River News, “About Us,” 2013. Retrieved September 8, 2013. http://www.rivernewsonline.com/main.asp?SectionID=13&SubSectionID=101&ArticleID=12

9 Any place with more chloroform than lemons is not a place I ever want to have tea.

10 Wisconsin Historical Society, “On This Day: March 22,” Retrieved September 8, 2013. http://www.wisconsinhistory.org/thisday/index.asp?month=3&day=22

11 McCann, D., “Shepard's tale of beast made Rhinelander Hodag Country.” Journal Sentinel, 1998. Retrieved September 8, 2013. http://www.wisconsinosity.com/Oneida/shepards_tale_of_beast_made_rhin.htm

12 Shepard’s house still stands on the south side of Rhinelander, according to the mayor.

13 McCann, D., “Shepard's tale of beast made Rhinelander Hodag Country.” Journal Sentinel, 1998. Retrieved September 8, 2013. http://www.wisconsinosity.com/Oneida/shepards_tale_of_beast_made_rhin.htm

14 WFJW News, “Hodag to appear on Travel Channel,” 2013. Retrieved September 8, 2013. http://wjfw.com/stories.html?sku=20130823172113

15 McCann, D., “Shepard's tale of beast made Rhinelander Hodag Country.” Journal Sentinel, 1998. Retrieved September 8, 2013. http://www.wisconsinosity.com/Oneida/shepards_tale_of_beast_made_rhin.htm

Carrie Poppy

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Carrie Poppy is the cohost of the investigations podcast Oh No, Ross and Carrie. She regularly writes and speaks on social justice, science, spirituality, faith, and claims of the paranormal. She also performs, mostly in funny things. She only has one fully functioning elbow.